Print – Adam Arber

Humana | Reverse Run

Adam Arber — Wed, 27 Mar 2024 13:10:57 +0000

Reverse Run

Every major cancer has a run. This was the first that turned a run into an awareness message as well. Running backwards not only raised cash for colon cancer, it also raised awareness for the part of your body most affected. Your butt.

Event | Client: Humana | Campaign: Reverse Run | Title: Reverse Run

Roadkill Plush Toy Range

infiniti — Sat, 25 May 2019 21:20:37 +0000

Product | Client: Roadkill Toys | Campaign: Plush Toy Range

TV | Client: Roadkill Toys | Campaign: Twitch The Raccoon | Title: Road Hogs

TV | Client: Roadkill Toys | Campaign: Grind The Rabbit | Title: Pet Shop

PR | Client: Roadkill Toys | Campaign: Plush Toy Range| Title: Dragon’s Den Appearance

Roadkill Toys

For too long, the toy market had been saturated with the cuddly and the cute. It was time for a new type of toy. A toy with a twist. So we created Roadkill Toys. Animals that have been squashed flat. The toys sparked an instant reaction. Newspapers and TV shows all over the world scrambled to get a piece of roadkill. They appeared on Jonathan Ross, Dragon’s Den, Graham Norton, BBC News and CNN. They were voted toy of the year in 2014. Animal rights campaigners and religious zealots lobbied to get them banned. Some were so riled up they even sent death threats. And all because of a cuddly, not-so-cute toy.

PR | Client: Roadkill Toys
Campaign: Plush Toy Range
Title: Little Britain PR Shot

Nuts Magazine

infiniti — Sat, 23 Sep 2017 21:15:04 +0000

Print | Client: Nuts Magazine | Campaign: When you really need something funny | Title: Terrorists, Stripper, Big Kev, Pregnant Woman

easyJet | Black Friday

Adam Arber — Thu, 27 Mar 2014 19:12:02 +0000

Print | Client: easyJet | Campaign: Black Friday | Title: Buy it over there

Audi

infiniti — Thu, 27 Mar 2014 15:30:04 +0000

Print | Client: Audi | Campaign: Q7 | Title: Snow, Rockslide, Deer, Cattle

Stop The Traffik: Chocolate Campaign

infiniti — Thu, 27 Mar 2014 15:29:47 +0000

Print | Client: Stop The Traffik | Campaign: Chocolate Campaign | Title: Milkybar, Crunchie, Ferroro Rocher, Flake, Fudge, Kinder Surprise, Malteasers

Stop Child Trafficking in the Chocolate Industry

In some parts of the world, children are taken from their homes and forced to work in the chocolate industry. This idea highlights the links some chocolate brands have with child trafficking by subverting their famous advertising slogans.

Shelter: The Last House

infiniti — Thu, 27 Mar 2014 15:28:03 +0000

Print (Top)
Client: Shelter
Campaign: The Last House
Title: Wendy House, Tree House, Dolls House, Monopoly

Print (Left)
Client: Shelter
Campaign: The Last House
Title: Estate Agent DM Piece

Stop The Traffik: Cotton Campaign

infiniti — Thu, 27 Mar 2014 15:27:26 +0000

Print | Client: Stop The Traffik | Campaign: Cotton Campaign

Stop Child Trafficking in the Cotton Industry

Many children in poorer parts of the world are forced to make cotton products for high street fashion labels. In this idea, we used the language and look of typical fashion sales posters. But, on second glance, the ads reveal the ugly truth behind the glossy world of fashion.

Shelter: The Bank of Mum & Dad

infiniti — Thu, 27 Mar 2014 15:24:24 +0000

The Bank of Mum & Dad in Crisis

To highlight the effect of the UK’s housing crisis on our children’s generation, we created a tongue-in-cheek campaign about The Bank of Mum & Dad. We portrayed the bank as if it were a real high street bank in trouble. News bulletins, press releases, and various articles reported on the crisis. All of these directed people to the Bank of Mum & Dad’s now defunct website. Here, those worried about the issues followed a link to the Shelter website for the full story on the housing crisis.

TV | Client: Shelter | Campaign: The Bank of Mum & Dad | Title: Breaking News

Logo | Client: Shelter | Campaign: The Bank of Mum & Dad

Website | Client: Shelter | Campaign: The Bank of Mum & Dad

Print | Client: Shelter | Campaign: The Bank of Mum & Dad

Cineglobe

infiniti — Thu, 27 Mar 2014 15:21:21 +0000

Print | Client: Cineglobe | Campaign: The Cineglobe International Film Festival | Title: Seating Plan, Ticket, Film Strip, Popcorn